1. Providing money to cultural or sorting activities in exchange for advertising rights.
    promotion
    grant aid
    sponsorship
  2. A business which specializes in giving advice and support to companies about marketing and markets.
    marketing consultancy
    counseling service
    company analysts
  3. An economy which allows open and reasonably free exchange between private companies.
    command economy
    conservative economy
    free market economy
  4. A market in which there are too many suppliers producing similar products.
    saturated market
    buyers’ market
    heavy market
  5. A market in which there are few suppliers producing goods that a lot of people want to buy.
    weak market
    sellers’ market
    light market
  6. A company which sells more of a particular type of product than its competitors.
    trend setter
    multinational
    market leader
  7. A person who uses their specialist knowledge of a specific market to try to explain what has happened and predict what will happen.
    market analyst
    forecaster
    market broker
  8. A specific promotional activity over a limited period of time.
    campaign
    season
    trend
  9. The activity of moving goods from the producer to the consumer.
    selling
    distribution
    orientation
  10. The activity of selling goods to other countries.
    multinational
    exporting
    exchange distribution
  11. The proportion of the total market which one company controls.
    dominion
    market place
    market share
  12. That a company or organization says it intends to do for its customers/clients and the community.
    corporate mission
    strategic plan
    corporate image